Blog
Differentiate From Your Competitors for Success
Differentiating is the one thing that sets you apart from the competition. It’s WHY customers, clients or patients should choose you over and above anyone else. Communicating this uniqueness is a powerful and persuasive part of each sales and marketing piece you...
Understanding Your Customers Motivations for Buying
If you’re selling to businesses, remember you’re still selling to people, but that their motivations will be two-fold: personal and business specific. There are many different motivations for buying. Here’s a list of the 22 main ones: Addiction: This is outside the...
Mastering Your Time Management
Create a proactive schedule You often hear how people say that there are not enough hours in the day, or we simply just don’t have the time that we really wish we had. There is a way for us to get the most use of our time whether this is for work, our free time or...
Top 10 Requirements for Starting New Staff
When we decide to take on new employees, we can easily get carried away with the excitement of getting the right candidate and forgetting the important that we need to do before, during and after this process. It’s important to remember that how we carry out this...
Invoice Information – What Needs to Be Included
I’m not teaching you to suck eggs here, but there are key factors we need be aware of when it comes to invoices for our business’s benefit. All invoices need to have certain key pieces of information as supporting evidence for tax and VAT purposes. Before starting to...
